Services | One Inch Whale

Our services

Customer journey mapping

Every touchpoint in the customer journey is a moment of truth that makes or breaks the customer experience. By walking in the customer’s shoes, we tell their story and map their journey every step of the way. If you get the customer journey right, you can improve and optimize the experience and conversion at each point in the journey.

Improve and optimize the experience of your brand or product by using the right pricing, colours and other brand identity!

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More about customer journey mapping:

From unspoken idea to finished product

From concept development, via the perception of the product, to its final delivery to the shop shelves

One Inch Whale was allowed to participate in the development of the Cristal XTRA lager from the very beginning. Discover this strategic development.

01 Jun 2022

Our keynote at Esomar Congress 2023

Co-founder Wim Hamaekers testimonial about the Alpro pack design case.

A Learning Lab session with Pascal Lefever from Alpro/Danone. This session, titled "How Alpro revamped its pack designs by color science & predictive intelligence".

28 Aug 2023

Super-fresh ideas and results, even without large research budgets

Identifying consumer needs without compromising your own brand identity

Without spending a lot of budget, Supervers.be now better understands and serves their consumers thanks to One Inch Whale's market research and insights.

03 Jan 2023

Packaging experts, brand owners and agencies are in the same boat

The launch of Packaging Squad with the first Packaging Squad Expert Session

Driven by the believe, that collaborations, building partnerships and sharing expertise are key for a successful future, is the reason why the Packaging Squad is created.

08 Sep 2022

Keynote at Packaging Innovative Insights

Our testimonial about the Alpro pack design case

Looking beyond the visible. Unlocking impact with color science and research. How Alpro revamped its packaging designs with color science and predictive intelligence.

04 Oct 2023

Impact with in-store communication

Seven golden tips to create maximum impact with in-store communication

In the digital age, the physical store seems to be losing impact. Nothing could be further from the truth. 7 tips to create maximum impact.

04 Feb 2020

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