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Always Sharp, Never Shallow

We want you to be relevant and sustainable. To serve your purpose within an increasingly complex world.

One Inch Whale is a consumer insights & market research agency that helps people and companies with developing successful innovations & brands.

We understand what people truly need by leveraging existing knowledge and data, and using research as a means to an end, to fill the knowledge gaps.

From the basic exploration of consumers’ needs to the final implementation of a brilliant idea, we maximize the use of existing insights and data and develop tailor-made research approaches to fill the knowledge gaps.


We don't believe in the compromise of long, in-depth and expensive or fast but less sharp results market research.

Does your company or brand need better decision-making or strategy planning? Do you want to identify the specific needs of your (potential) customer? Are you trying to stimulate innovation and product development, but don't know how?

Insights and research is what you need!